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Wednesday, September 5, 2012

Give Em The.......Pickle?



Good customer service - if you have a business it's what you strive for, right?   Or maybe not as much as you would like and even (shudder) not at all!  What is customer service?  So glad you asked!  Customer service is the life blood of your business - the way you make your customers feel, the following up, the going out of your way to make them happy.  Without it, businesses fail.

I'm sure you've been there.  You go happily into your favorite store and are excited about the purchase you are going to make, only to find the sales person on the other side of the counter lacking the same smile you do and actually looking like he or she doesn't even want to be there today, let alone wait on you!  Takes away from your happiness quite a bit.   So you joyfully ask for the product you have saved so long to purchase and she half-heartedly goes to 'find' it only to come back a minute later and tells you they don't have any....in not so many words.   Boy, talk about bursting your bubble.   Now your happy joyful self is getting a little perturbed as you point to the product in plain view.  Your helpful customer service rep cracks her gum, rolls her eyes, and basically throws it on the counter telling you the price.   
Or better yet....you go to the store to make a purchase and the person behind the counter doesn't even acknowledge your presence.  They keep on standing there staring into space, or chatting with the other employees about how stupid another sales person is, etc.   Did you really think you were born invisible?  Seems that way because after a few 'excuse me', and 'can someone help me please' they finally come over and 'help' you.
These are just a couple scenarios that urk me to no end!  And for me, I refuse to shop in that store again...ever! (unless of course the manager offers me a 500.00 shopping spree!!)   Honestly one of the main concerns with businesses is that they don't take the time to train their workers on how to really help the customer, be kind, go all out, and do whatever they can to make that customer happy because in the end, that one customer could know 250 people and that could have been 250 new customers!   

What if you are involved in direct sales?  YOU are basically the boss.  What is your routine for making your customers want to come back to you?  After all, there are tons of other reps doing the same business as you.  What makes you so special after all?   Your good customer service will go a long way in keeping and getting customers.  Referrals are extremely important and if a customer isn't happy, she will make sure she tells all her friends not to do business with you.

Building business requires believing the customer is always right...and that they deserve the pickle!  

Ill be teaching all about this pickle in our upcoming teleclass later on this month on September 21st!   More info to come! If you are serious about building your business, this is one class you wont want to miss!

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